Why use APEX?

Use Apex if you want to:

· Create Web services.

· Create email services.

· Perform complex validation over multiple objects.

· Create complex business processes that are not supported by workflow.

· Create custom transactional logic (logic that occurs over the entire transaction, not just with a single record or object).

· Attach custom logic to another operation, such as saving a record, so that it occurs whenever the operation is executed, regardless of whether it originates in the user interface, a Visualforce page, or from SOAP API.

Customize, Integrate, and Extend Your Salesforce Solutions

The Lightning platform allows you to customize, integrate, and extend your Salesforce organization using the language and platform of your choice:

· Customize Salesforce with custom fields, links, objects, page layouts, buttons, record types, s-controls, and tabs to meet specific business requirements.

· Integrate Salesforce with your organization’s ERP and finance systems, deliver real-time sales and support information to company portals, and populate critical business systems with customer information.

· Extend Salesforce in presentation, business logic, and data services with new functionality that reflects the business requirements of your organization.